Hearts appoint Neil Critchley as head coach using Brighton's data

In Scotland, Hearts have appointed Neil Critchley as their new head coach, utilizing data from an analytics company owned by Tony Bloom, the chairman of Brighton & Hove Albion. Critchley, who has previously managed Blackpool and had a challenging tenure at Queen's Park Rangers, has signed a contract that will keep him at Tynecastle for the next two and a half seasons. His appointment follows a failed negotiation with former Norway manager Per-Mathias Hogmo, who was initially favored for the role. The club has received a mixed reaction from its supporters, many of whom are disappointed with Critchley's past performance. Currently, Hearts are struggling at the bottom of the Scottish Premiership, having secured only two points from eight matches without a win, which adds pressure on Critchley to turn the team's fortunes around. The recruitment process for the head coach saw nearly 100 expressions of interest, indicating a competitive search for the right candidate to lead the team out of its current predicament.