Figma launches AI tool to automate design with vibe-coding

In the United States, design software startup Figma unveiled a groundbreaking artificial intelligence feature named Figma Make on Wednesday, May 07, 2025. This new tool aims to streamline the process of creating websites and applications through automation, an innovation inspired by the growing popularity of 'vibe-coding' technologies. Figma Make transforms brief written descriptions into the essential source code for websites, a capability that has also gained traction among competitors such as Google and Microsoft, who have showcased similar tools recently. Moreover, OpenAI is actively seeking partnerships with startups in this domain to enhance its offerings. Figma Make is unique in its capability to utilize pre-existing design assets stored within the platform, thus enabling designs that align with established system preferences such as color schemes and font choices. For users interested in integrating their existing work, Figma Make allows for the input of Figma design files, generating relevant code that closely mirrors those designs. This flexibility distinguishes it from third-party products like Vercel's v0 and StackBlitz's Bolt.new, which do not support inherited design systems. While chat functionalities enable users to suggest adjustments to the drafts generated by the AI model, the tool is designed for efficiency, offering drop-down menus for specific changes. This minimizes the need to re-engage the AI for basic modifications, such as a simple font change, thereby enhancing the user experience. Figma positions this development as a way to complement rather than replace designers, emphasizing the importance of human creativity in software development going forward. Dylan Field, co-founder and CEO of Figma, expressed confidence in the evolving role of designers, forecasting that they will remain crucial in constructing software in the future. Coinciding with the launch of Figma Make, the company revealed that it is beta-testing another feature called Figma Sites, which transforms designs into fully functional websites. This additional functionality, like Figma Make, will require a full-paid subscription to access, reflecting Figma's corporate strategy of targeting professionals who utilize its design system for consistent brand experiences. In the forthcoming weeks, Figma plans to integrate AI code generation support for Figma Sites, further expanding its capabilities in the rapidly evolving landscape of design and coding tools.