Ireland seeks international investment at Mipim real estate show

In March 2025, Cannes, France, hosted Mipim, the largest real estate trade show in Europe, attracting a diverse group of property professionals. This annual event occurs along the picturesque Boulevard de la Croisette, a renowned location frequented by both tourist visitors and real estate investors. This year marked a significant change as Ireland sent an official delegation to the trade show for the first time, indicating a strategic shift in their approach to promoting real estate investments. The Ireland Strategic Investment Fund (Isif) was at the helm of this effort, organizing a dedicated pavilion to showcase investment opportunities within the country. Despite facing unusually rainy weather during the event, Isif maintained a positive outlook, aiming to attract international investors interested in revitalizing the Irish housing market and addressing its ongoing housing crisis. The presence of Isif at Mipim highlights the urgent need for significant investment to alleviate the country's housing shortages. As Ireland grapples with rising housing costs and limited availability, the government has begun prioritizing foreign investment as part of the solution. By showcasing Ireland’s real estate potential, officials hope to entice global investors looking for viable opportunities in the sector. This strategic move not only emphasizes the importance of attracting international capital for local development but also reflects a growing recognition of the interconnectedness of global real estate markets. The success of the initiative will largely depend on the ability of Irish representatives to communicate the benefits of investing in Ireland and the potential returns available in a recovering economy. Overall, Isif's participation in Mipim signifies a pivotal moment in Ireland’s approach to addressing its housing challenges and enhancing its reputation as a viable destination for real estate investment.