Kanye West's daughters feature in controversial AI-generated music video

In the United States, Kanye West released a new music video for his song Bomb on Wednesday, which notably features his daughters, North West and Chicago West. The video has been met with surprise and criticism due to its apparent use of AI-generated visuals. North, 11, and Chicago, 6, are seen driving vehicles in a post-apocalyptic desert setting while being pursued by comical monsters that seem to be a blend of animated and live-action elements. While the girls are the focal point of the video, many fans have pointed out that their appearance may not involve actual footage, highlighting issues of authenticity in media production. The visual style gives North and Chicago a somewhat artificial appearance, a common trait associated with AI-generated imagery. Rumors of family tensions are heightened by the video release, as Kim Kardashian, Kanye's ex-wife, recently labeled herself a 'single parent' due to Kanye's long absences from their children's lives. Although there have been challenges in their co-parenting dynamic, Kim Kardashian promoted the video on social media after its release. The use of artificial intelligence instead of practical effects has raised eyebrows, especially considering that creating such visuals through traditional means would have been significantly more expensive. The content of the video aligns with Kanye’s current artistic endeavors, showcasing a style reminiscent of the Mad Max franchise, complete with unique vehicles and bizarre creatures. However, fans have reacted negatively, questioning the creative choices and criticizing the overreliance on artificial intelligence for what they view as a lack of genuine artistry. While Kanye West himself is not featured in the video, his daughters’ involvement has sparked discussions regarding his relationship with them and his recent lifestyle choices. This music video arrives at a time when Kanye has found himself embroiled in controversy, including ongoing legal troubles surrounding allegations from his former assistant. Despite these challenges, the deployment of his daughters in a music video raises additional questions about parenting, public image, and the future of entertainment, particularly in an era where AI technology is increasingly present in television and film production.