Wallace and Gromit take over London's skyline in a massive display
- A giant animation of Wallace & Gromit was displayed at Battersea Power Station in London from December 1, 2024, until New Year's Eve.
- The animation was created by Aardman using the iPhone 16 Pro Max, showcasing its camera capabilities.
- The festive event promotes creativity and joy in the community, with nightly showings attracting attention.
In the United Kingdom, specifically in London, a festive animation featuring Wallace & Gromit has been displayed on the iconic chimneys of Battersea Power Station. This event commenced on December 1, 2024, and will continue until New Year’s Eve. The animation showcases the beloved characters standing beside glowing Christmas trees and lights up the area every night from 5 PM to 10:30 PM. This unique display has been conceptualized and executed by the renowned Aardman animation studio, known for their exceptional work in stop-motion animation. To capture this stunning animation, Aardman utilized the latest technology, specifically the iPhone 16 Pro Max. This wasn't just a standard video shoot; the studio employed advanced techniques involving motorized heads to create a set-up where eight iPhones were positioned to film 6,000 frames in total. By leveraging the capabilities of the iPhone's 5x Telephoto camera and the ProRAW format, the animation team created a 6K video that is rich in detail and quality. Apple's senior vice president of Worldwide Marketing, Greg Joswiak, expressed his excitement over the project, emphasizing the partnership between Apple and Aardman. He highlighted how the collaboration perfectly blended artistry and technology, leading to a joyous festive attraction for the people of London. Gavin Strange, the director and graphic design lead at Aardman, also expressed his enthusiasm for the project, noting that it was a dream to direct and showcasing the unique combination of tech and art in the process. This event not only serves to bring festive cheer but also demonstrates the incredible capabilities of modern mobile technology in creative fields. As Londoners and visitors to the city flock to see the animated display, there is likely to be increased inspiration for individuals interested in pursuing their own creative projects using similar technology. Therefore, this initiative is both a testament to the power of collaboration between technology and art, as well as a celebration of the festive season in London.