Uber launches caregiver service to assist families across Australia
- Uber Australia has launched a Caregiver service designed to help caregivers and families book rides for individuals requiring assistance.
- This service follows a similar launch in the United States and aims to facilitate transportation for caregivers, particularly those in the sandwich generation.
- The new initiative intends to enhance accessibility and remove barriers, fostering an inclusive environment for the community.
In Australia, Uber has introduced a new service specifically aimed at helping caregivers coordinate travel for those they assist. Launched on November 26, 2024, this initiative follows a successful implementation in the United States earlier in May. The service targets not only the 460,000 paid caregivers in Australia but also extended families, particularly those in the sandwich generation managing both children and elderly parents. Uber's Caregiver service is designed to streamline the process of booking rides, easing the logistical burden on family members and caregivers who may not live close to those needing assistance. The functionality allows caregivers to book rides on behalf of individuals requiring travel support, providing features such as route editing and a communication option with drivers. According to Uber Australia managing director Emma Foley, this service addresses the challenges faced by families who wish to monitor and assist their elderly relatives living in different cities. A survey conducted by the Health Professional Councils Authority revealed that a substantial number of NDIS participants depend on others for travel arrangements, highlighting the need for such a service. Uber partnered with Get Skilled Access during the service development, aiming to foster a more inclusive community by removing obstacles faced by those with mobility challenges. Uber Caregiver will be available across all tiers of the service, including UberX, although additional support through Uber Assist is recommended for riders requiring help entering and exiting vehicles. This launch represents a competitive move against traditional accessible taxi services, which are often supported by state incentives. The Caregiver service is positioned as a valuable resource for families navigating the complexities of caregiving, allowing them to assist their loved ones in maintaining independence while also ensuring them accessible transport for essential activities. As Uber continues to innovate in the rideshare space, they are committed to expanding accessibility features in response to community needs.