Benidorm welcomes Brits for autumn sun fun

As autumn approaches, British holidaymakers are flocking to Benidorm, a city in Spain that has consistently welcomed tourists despite the recent anti-tourism protests in other major cities like Barcelona and Madrid. In 2023, approximately 832,000 British tourists visited Benidorm, making up nearly a third of all visitors. This influx highlights the city's appeal as a refuge for those seeking sun and relaxation during the cooler months. Benidorm has a long history as a tourist destination, dating back to the 1920s, and is known for its well-maintained beaches, including Playa de Levante, Playa de Poniente, and Playa de Mal Pas, all of which have received the prestigious Blue Flag award. The city has shifted from attracting a party-centric crowd in the 1980s to a more family-friendly atmosphere, making it a preferred choice for those looking to unwind. The local economy benefits significantly from tourism, with the sector generating employment and wealth for the community. Benidorm's mayor, Antonio Perez, emphasized the city's recovery from the pandemic's impact on tourism, noting that it has become a model for managing health crises and subsequent recovery efforts. As the UK summer ends, the warm climate and vibrant atmosphere of Benidorm continue to draw visitors, ensuring that the city remains a popular destination for those seeking autumn sun and leisure activities.