Haliey Welch's cryptocurrency disaster shocks fans and followers
- Haliey Welch launched her $HAWK token on December 4, 2024, which quickly lost 95% of its market value within hours.
- She was suspended from social media following the cryptocurrency failure, leading to public speculation about her well-being.
- Welch has since re-emerged, addressing the situation through a comedic Instagram skit and claiming she has cleared her name in the investigation.
In late 2024, Haliey Welch, recognized as the 'Hawk Tuah girl', faced intense scrutiny after the launch of her cryptocurrency, the $HAWK token, on December 4. The token initially garnered attention and rose to a peak market cap of $490 million; however, it rapidly declined, losing approximately 95% of its value within hours. This catastrophic failure impacted many investors financially, leading to widespread disappointment and anger among her followers. Following the controversy, Welch virtually disappeared from social media, with her last platforms’ updates halting in early December. Reports indicated that her social media accounts were suspended due to rule violations by the platform. During this time, a series of speculations arose regarding her situation, including rumors about her health and potential legal troubles. Welch finally re-emerged on March 25, 2025, through a comedic skit on Instagram, addressing the swirling rumors surrounding her absence and the fallout from the crypto scandal. She used humor to diffuse the situation and connect with her audience while revealing that she had been cooperating with authorities regarding the scandal. Legal inquiries into the $HAWK token launched due to claims of a 'rug pull,' where significant losses are engineered through deceptive financial practices. Welch asserted her innocence, stating she had cleared her name in the investigation, and her lawyer confirmed that no findings or sanctions had been pursued against her. Despite this, she faced criticism from public figures and concerns over her tarnished reputation following the incident. Influencers like Joe Rogan and popular internet commentators expressed skepticism about her potential recovery post-incident, with some claiming her career might not recover due to the fallout from the failed cryptocurrency initiative. As Welch navigates the aftermath of the $HAWK scandal, her return to social media might signal a new chapter. She plans to re-establish her presence among her followers and communicate openly about her experiences during this challenging period. However, the damage to her brand and credibility remains a significant concern as she strives to regain the support she lost.