Trellus aims to empower Long Island small businesses through local shopping

In February 2025, Trellus launched an innovative app aimed at promoting local businesses on Long Island, New York. The app provides free, same-day delivery of products from locally owned shops, thereby addressing the increasing competition small businesses face against larger corporate entities. Trellus cofounder J.R. Jensen emphasized that small businesses often struggle with fewer resources compared to their corporate counterparts and should leverage community support to thrive. The app has a dual purpose; it helps local shops attract customers while also making shopping more convenient for residents. With empty storefronts becoming a common sight, Trellus seeks to rejuvenate local economies by encouraging consumers to think local first. Chloe Poczatke from Locust Valley's Spot Boutique described how the service not only simplifies shopping but also reinforces community ties. Currently, Trellus is funding the delivery service to build awareness and change shopping habits among consumers. Their goal is to reach the critical mass of customer adoption required for successful local shopping. Jensen pointed out that studies show a significant portion of money spent in local shops stays within the community, highlighting the positive economic impact of supporting local businesses. Trellus plans to expand its delivery service to Suffolk and Westchester counties by summer 2025, aiming to reach more customers and further enhance local business visibility. This initiative also mirrors similar platforms that have emerged across the country, signaling a growing trend towards sustainable local shopping efforts. By fostering partnerships among small businesses, Trellus hopes to strengthen the community and keep jobs and revenues within local economies. With a focus on convenience and community support, Trellus serves as a critical tool for small retailers in adapting to the evolving retail landscape.