AEW"s Strategies to Compete with WWE in 2023

In 2024, AEW is facing challenges as it competes with WWE, which is currently experiencing a successful period. Despite having a talented roster, AEW has struggled to consistently deliver a quality television product. However, the company is reportedly close to securing a significant new TV deal, which could bolster its position in the wrestling industry. AEW's identity as an alternative to WWE is crucial, as it aims to differentiate itself by presenting a sport-like atmosphere rather than purely entertainment. One of AEW's strengths lies in its ability to attract top wrestling talent, which has the potential to shift the landscape of professional wrestling. The company has been proactive in signing high-profile wrestlers, especially during a time when WWE has faced difficulties in renewing contracts with key stars. The successful booking of these talents is essential for AEW to establish itself as a major player in the industry. AEW has also made strides in its women's division, showcasing multiple storylines and consistently featuring female wrestlers. This focus has allowed AEW to surpass WWE in terms of women's wrestling representation, although both companies still have room for improvement. Maintaining this momentum will be vital for AEW's long-term success. Lastly, while AEW is known for delivering exceptional in-ring action, it must balance this with compelling storylines to retain audience interest. The company has a deep roster capable of producing high-quality matches, but it needs to ensure that top talents are regularly featured to engage fans effectively.