EJAE reveals hard work behind KPop demon hunters' music

In the production of Netflix's KPop Demon Hunters, singer-songwriter EJAE played a crucial role as the songwriter and the singing voice for Rumi, one of the characters in the film. This feature film, which revolves around a K-pop girl group, Huntrix, depicting their dual life as demon hunters, sparked widespread conversations among fans regarding its music and character inspirations. Particularly, eight songs from the soundtrack are making waves on the iTunes Top Songs tally. The collaborative effort involved not only EJAE but also contributions from THEBLACKLABEL to create a cinematic sound that pays homage to the K-pop genre. EJAE's background as a former K-pop trainee uniquely positioned her to connect deeply with the character of Rumi, whom she resonated with on a personal level. She describes her experience as a mixture of hardship and fulfillment, as she navigated the high-pressure environment typical of the K-pop industry. Despite feeling the weight of perfectionism, she embraced her identity as a Korean American, which played a significant part in her creative process. The K-pop elements in the film's songs were inspired by notable groups like BLACKPINK and aespa, and the storyline incorporated authentic cultural aspects, with bilingual lyrics enhancing the narrative. Through an intensive writing and recording process, EJAE worked tirelessly, pouring her emotions into the music and drawing inspiration from her career experiences. One standout track, 'Your Idol,' particularly highlights fandom obsession and was influenced by works from EXO, showcasing EJAE's ability to intertwine her narrative with the themes of the film. The complex layers woven into the composition resulted from EJAE's creative experimentation, incorporating various techniques to evoke a sense of eeriness while crafting catchy, engaging melodies that resonate with K-pop fans. As this innovative project unfolds, it highlights the irrefutable impact K-pop has on global culture and the music industry. By infusing authentic K-pop sounds and themes into KPop Demon Hunters, the production sets the stage for fresh conversations about the genre's evolving nature and its response to fandom dynamics. The blend of magic, reality, and personal stories reflect not only in the characters but also in the artistry of the music created, affirming that hard work and creativity yield enriching outcomes for both the artist and the audience.