Michael Jordan joins NBC as special contributor for NBA coverage
- Michael Jordan will serve as a special contributor for NBC Sports' NBA coverage starting in the 2025-26 season.
- NBC is making a comeback to NBA broadcasting after a 23-year absence, reviving its role in the league.
- This partnership emphasizes Jordan’s enduring impact on basketball and NBC’s intent to deliver an exciting viewing experience.
In the United States, Michael Jordan, the legendary NBA player and widely recognized as one of the greatest athletes of all time, is set to join NBC Sports as a special contributor for its NBA coverage starting in the 2025-26 season. This announcement was made during NBC’s upfront presentation at Radio City Music Hall on May 12, 2025, signaling a significant return for Jordan to the arena he dominated during his illustrious career with the Chicago Bulls. Remarkably, this partnership marks NBC's return to NBA broadcasting after a 23-year hiatus, during which they previously aired the NBA from 1990 to 2002, showcasing all six of Jordan's championship wins. Excitement among fans and sports analysts is palpable, as Jordan expressed his enthusiasm about seeing the NBA return to NBC, highlighting the meaningful role it played in his career. His comments during a video message reflected his eagerness to contribute to the project: “I am so excited to see the NBA back on NBC... I’m looking forward to seeing you all when the NBA on NBC launches this October.” This collaboration promises a nostalgic and fresh approach to NBA coverage, bringing back the high-energy excitement that Jordan personified during his playing days. Jordan, who stepped away from direct involvement in basketball after selling his stake in the Charlotte Hornets for over $3 billion in August 2023, redirected his focus towards his interests in NASCAR with 23XI Racing. His return to the basketball spotlight through NBC offers him a platform to engage with fans and share insights drawn from his experience that transcended the court, underscoring his enduring legacy. NBC's announcement about the collaboration also came with details regarding its broadcasting strategy. Starting in October, games will be available through an 11-year media rights agreement, allowing viewers to access NBA content via NBC and its streaming service, Peacock. The deal also includes regional doubleheaders and a unique Sunday Night Basketball program commencing in January. With ESPN/ABC and Amazon also holding broadcasting rights, the competition will enhance the viewing experience for NBA fans, transforming how the league is consumed across various platforms.