Aug 15, 2024, 12:00 AM
Aug 15, 2024, 12:00 AM

Vince's New Fashion Inspired by Wyoming Landscape

Highlights
  • Vince's newest fall collection was inspired by a horseback riding trip through the Grand Tetons in Wyoming.
  • The collection combines urban sophistication with Wyoming's rugged landscape, giving classic pieces a plein-air edge.
  • The campaign brings a touch of the outdoors to high fashion, blending city style with natural beauty.
Story

Vince Chief Creative Officer Caroline Belhumeur recently found inspiration for the brand's fall collection during a horseback trip in Wyoming, where the stunning Grand Tetons provided a picturesque backdrop. The vibrant colors and diverse landscapes of the region significantly influenced the collection's design, prompting Belhumeur to weave a narrative around a polished couple immersed in this natural beauty. She collaborated with renowned photographer Emma Summerton to capture the essence of the collection against this breathtaking scenery. The fall campaign features models Cate Underwood and Vincent LaCrocq, both of whom bring unique artistic backgrounds to the project. Underwood, a former photographer and DJ, now serves as the art director for the trendy Parisian venue Sugaar, while LaCrocq is a film director. Belhumeur expressed her awe at the variety of Wyoming's landscapes, from lush forests to stark cliffs, emphasizing how the region's grandeur is reflected in the collection's textures and fabrics. The collection showcases classic silhouettes and traditional fabrics, updated for fall 2024 with a color palette inspired by the Wyoming landscape, including shades like juniper, rosewood, and deep oak. Key pieces for women include plaid wool-blend shorts, pearl-button cardigans, and shrunken camisoles. Belhumeur describes the concept of "Future Heritage," suggesting that these timeless pieces will remain relevant and cherished in wardrobes for years to come, potentially being passed down through generations.

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