Study in Boulder Reveals Adults Prefer Politeness to AI

In the United States, a survey conducted by Barna Group and Gloo between May 21 and 31, 2024, focused on adults' understanding of artificial intelligence (AI) and their emotional connection to it. The findings revealed a notable gap in awareness, as many Americans are unaware of their interactions with AI technologies ingrained in daily life, such as smart home devices and digital assistants. The study highlighted that only 43% of adults acknowledge using AI technology, while a significant 57% do not identify with this usage. The research emphasized that when people are educated about AI, their perspectives shift positively, viewing it as less frightening and more beneficial. This suggests that understanding AI can foster a more favorable outlook, akin to human social interactions. Interestingly, attitudes vary across generations; Millennials and Gen X are more likely to treat AI respectfully and feel guilt over unkind interactions, with 75% of these groups expressing politeness in their communications. Further, one in five digital assistant users believe these technologies might experience emotions. The findings point to a deeper, almost empathetic relationship that older users might not find as significant. The implications suggest that nurturing a respectful dialogue with AI could influence future developments in AI design and functionality, reflecting societal values as these technologies evolve. Overall, the study demonstrates the importance of educating the public about AI, especially within faith communities, to prepare them for an AI-driven future.