Fox News Digital Leads in Metrics During August News Surge
- Fox News Digital led the news industry in August with 3.3 billion multiplatform minutes, surpassing CNN and The New York Times.
- The month featured significant events, including Vice President Kamala Harris accepting the Democratic nomination and the release of journalist Evan Gershkovich from Russia.
- This performance highlights Fox News Digital's continued dominance in the competitive news landscape.
In August, Fox News Digital achieved remarkable success in key metrics, outperforming competitors like CNN and The New York Times during a significant news cycle. The month was highlighted by Vice President Kamala Harris's acceptance of the Democratic nomination for president, following President Biden's withdrawal from the 2024 race. Additionally, Harris announced Minnesota Governor Tim Walz as her running mate, further shaping the political landscape. Fox News Digital recorded 3.3 billion multiplatform minutes, leading the industry, while CNN and The New York Times garnered 2.3 billion and 1.7 billion, respectively. This marked the 42nd consecutive month of Fox News Digital's dominance in this area. The platform also achieved 1.7 billion multiplatform views, solidifying its position as the top news brand. Social media engagement was another area where Fox News excelled, with 39 million total interactions, including over 13.3 million from Facebook alone. This achievement underscored its status as the most engaged news brand, particularly on Instagram, where it has maintained this position for 100 months. The month also saw significant events, such as the release of Wall Street Journal reporter Evan Gershkovich from Russian detention, which was part of a complex prisoner swap. These developments contributed to a dynamic news environment, showcasing Fox News Digital's ability to capture audience attention amid major headlines.