QVC lays off 900 employees amid major campus consolidation

In an effort to streamline operations, QVC, a well-known home shopping network based in West Chester, Pennsylvania, is undertaking significant workforce reductions. As of March 2025, the company announced that it would be laying off 900 employees, which accounts for approximately 5% of its total workforce. The layoffs come as a result of QVC's decision to consolidate HSN's operations from St. Petersburg, Florida, into its Studio Park facility in West Chester. This transition is intended to help the shopping network become more aligned with the emerging trend of live social shopping, as they aim to develop what they describe as the world's leading content engine for live shopping across various digital platforms. The plan includes several phases of layoffs, with the initial round affecting 145 employees scheduled for May 26, 2025, followed by additional cuts planned throughout the year. The WARN notice filed with Florida's Department of Commerce indicates that the layoffs will continue to occur in stages until the end of 2025, thus impacting a total of around 730 employees at the St. Petersburg location. The decision to close the HSN campus and shift operations will allow QVC to focus on next-generation technology and content strategies, targeting a more digital-savvy audience. QVC Group expressed that, even though many employees will be leaving the company, some will remain temporarily to support the transition and ensure a smooth broadcast of HSN from the new location, which is expected to begin in the third quarter of 2025. The operations for HSN TV channels and their digital presence, including websites and applications, will remain active during and after this transition period, maintaining their market presence as traditional viewing habits continue to evolve.