Meridia launches Verify in Amsterdam to tackle EUDR risks

On October 15, 2024, Meridia launched Verify, a comprehensive solution aimed at reducing risks associated with the EU Deforestation Regulation (EUDR). This tool, developed over two years, leverages Meridia's decade-long expertise in agri-commodity supply chains, particularly in smallholder contexts. Verify assesses field and physical flow data across various commodities, including cocoa, coffee, palm oil, soy, and rubber, ensuring compliance with EUDR by evaluating data quality, deforestation risk, legality, and traceability. The solution incorporates over 50 tests aligned with EUDR requirements, focusing on four key areas across more than 35 origins. Clients can generate real-time risk scores and detailed reports, which include actionable recommendations to mitigate non-compliance risks. This is particularly crucial for operators and traders in the EU, who face potential penalties for importing illegal products. Meridia's Verify also supports the ICE Commodity Traceability Service (ICE CoT), a platform designed to streamline the trade of cocoa and coffee by automating due diligence processes. This collaboration highlights the importance of data validation methodologies in maintaining compliance with EUDR regulations. The launch of Verify represents a significant milestone for Meridia, as it aims to enhance transparency and sustainability in agri-commodity supply chains. By providing tools that ensure traceability and compliance, Meridia is contributing to a more regulated and responsible trading environment, ultimately benefiting smallholders and promoting sustainable practices in agriculture.