Old Sacramento launches Third Thursdays to revive local interest

In Old Sacramento, California, a new initiative called Third Thursdays has been introduced to revitalize the historic district and attract more locals. This monthly event aims to showcase unique crafts and merchandise unavailable elsewhere in the city. Following a significant setback due to a fire at Evangeline's Novelties and Costumes Shop, which is one of the district's oldest and most popular businesses, the local business community is eager to bring customers back. The event features demonstrations from various shops, including coffee brewing at Blueprint and clothing repair workshops at Threadeco Boutique, allowing visitors to learn valuable skills and support local artisans. Chelsea Evans, the district director, emphasized the importance of these events to create enthusiasm around local artisans and the diverse offerings in Old Sacramento. The Third Thursdays program will run throughout the summer and fall, with plans for possible expansion if it gains popularity. Each event promises to change, showcasing different demonstrations, which will keep locals engaged and provide unique experiences every month. Business owners believe that increasing local foot traffic is crucial for recovery after recent challenges, including the devastating fire. Pushing back against perceptions that Old Sacramento is mainly a holiday attraction, business proprietors like Katy Karns of Glow Studio hope Third Thursdays will help locals view the area as a vibrant destination for regular evening outings. This monthly event is a response to the community's need for activities that reflect local culture and craftsmanship, nurturing a sense of connection among residents. With the hopes that Third Thursdays will boost local enthusiasm and patronage of the area, business owners are excited to showcase the unique, handmade goods and foster a renewed community spirit in Old Sacramento. Their goal is to ensure that both residents and visitors appreciate the artistic sides of the district, moving beyond the traditional holiday shopping experiences. As support for local artisans grows, there is hope that this initiative will contribute positively to the economic recovery of the area, making it a thriving hub for creativity and commerce in Sacramento.