Hungarian retailer SPAR's music challenge unites over 3,000 schoolchildren in nationwide song

In Hungary, the SPAR Zenei Kihívás (SPAR Music Challenge) brought together over 3,000 primary school children from more than 130 classes to learn and perform the song 'Réteken' by Járai Márk and Bereményi Géza. The initiative, part of the Superalbum by SPAR project, encouraged creativity and the joy of making music together. After a public vote and jury selection, 175 children participated in a professional music video shoot in Budapest's Városliget with Járai Márk. Teachers received workshops and a study trip to Vienna. The project highlighted the value of collective music-making and creative expression.