General Mills eliminates artificial colors from all U.S. cereals

In the U.S., General Mills announced the removal of artificial colors from all its cereals, including Lucky Charms and Trix. This change reflects a shift towards using natural color sources like fruits and vegetables. The company aims to eliminate artificial dyes from all its products by the end of 2027, responding to consumer demand for healthier food options.

General Mills eliminates artificial colors from all U.S. cereals
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Published Aug 27, 2026
Mestios ReporterCole HarrisonAlex Moreno

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